Frequently Asked Questions
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How long does it take to build a Web site?
Why can't I find pricing on your site?
Like anything, a good Web site takes time. Because 121MediaSolutions focuses on custom solutions, we need to work with you to develop your site to meet your needs. It’s a very interactive process that will evolve into a fantastic web site for your organization. That being said, to build a Web site properly and thoroughly, you can expect an average timeline of 10-16 weeks. Many sites will take longer due to their complexity, but one of the first things that we deliver is a detailed timeline for the project. With solid communication from our clients, we meet each stage of the project and deliver our web sites on time and within budget. Click here for a deeper look into our process.
Is my business/organization too small for your company?
We build a wide range of web sites, and each site is custom built. That means custom graphics and custom functionality – specifically for your needs and built for your audience. So naturally, we need to sit down with you and truly think through your web site (with you!) before we can deliver a proposal with a cost estimate. Contact us today and set up an in-person or phone meeting to learn how 121MediaSolutions.com can help you with YOUR web site. Besides, the initial meeting is free, so give us a call!
Does location matter?
Not at all! Sure, we work with Fortune 500 companies and some pretty big organizations, but we also work with a lot of small and medium sized businesses. Some of our best and most successful clients started out as one-person companies! Of course, one of the big advantages of partnering with 121MediaSolutions.com while you are just starting off is that you won’t have to shift companies as you get larger. We know what works and what doesn’t, so we can help you grow according to YOUR schedule.
Do I own my Web site?
No. While 121MediaSolutions.com is headquartered in Southern California, we have several clients sprinkled all across the world. Whether you’re near us or not, we are happy to be your Web development partner. Indeed, as evidenced by our international clients, being in the online industry makes it both possible and easy to work together regardless of physical location.
Can you provide bi-lingual Web site design?
For all intents and purposes, yes. We’ll ask you to promise not to turn yourself into a web development company and compete with us, but yes, if you decided at some point to part ways with 121 Media Solutions, you’ll be able to take your web site with you – graphics, programming, databases, etc.
Can you work with my marketing department and/or advertising agency for graphic development?
Yes, 121 Media Solutions can develop sites in alternate languages. Any language is possible and you may choose to provide us with the translated content or let us translate your content for you. Indeed, our Content Management System can be built to easily accommodate updates to each version of your site.
What happens after my site is launched?
Yes, if desired, 121 Media Solutions will gladly work with your marketing department or advertising agency for graphic development to ensure that your Web site is properly communicating your brand. However, this third-party involvement can influence the length of the graphic design process.
What type of technology do you support?
When applicable, our Content Management System (CMS) allows you to make changes to your site without any programming knowledge and reduces ongoing maintenance costs. However, for any issues that may arise, or for updates that are not covered through your CMS, your Online Marketing Specialist is equipped to help your with any Customer Service issues or our Support department can handle issues and modifications in a reliable, timely fashion.
Do you host sites as well?
Do you provide marketing services for my new Web site?
Yes. While it is not a requirement, we do host about 90% of our clients in our multi-million dollar data centers, which ensure the reliability and security of our clients’ Web sites. Our hosting facilities are structured to handle more than 1,000 servers and offer both shared and dedicated hosting environments. All servers are backed up nightly and, in case of any outages, they have battery-powered and natural gas generators to power the centers indefinitely.
Do you provide Search Engine Marketing services?
Why is my site not showing up in the search engines?
Yes, 121 Media Solutions does provide Search Engine Marketing Services. Any development work undertaken by us will be built in accordance with current search engine indexing technology, in an effort to obtain the highest natural placement possible. Additionally, our search engine optimization services can extend to Web sites that we have not developed. Where organic results may be unpredictable, 121 Media Solutions also offers Pay-Per-Click Services to manage your paid advertising campaigns through Google and Yahoo! Overture. Indeed, we are Google Adwords certified.
This is the most common FAQ we are asked, There can be many reasons a web site doesn’t show up, or display well, in search engines results. Any of the following can affect on your web sites search engine positioning, and web traffic.
- You may not be using a search engine optimized web design,
- Your site may not be readable by the search engines
- Your site may be entirely built using Flash. While it may look really nice, flash sites do not communicate with the search engines as well as HTML / PHP sites.
- May be missing information critical to properly index your web page.
- Use of some scripts can prevent search engine spiders or bots from crawling your web site or reading its content.
- Hopefully your site has not been banned or penalized by the Search engine’s for some black hat trick.
- Not been properly submitted.
Does every page of my website really need to be optimized?
Why are SEO prices so different?
In a word – yes. Every page of a website can be a potential entry point or “landing page” for visitors. You can’t predict which page or pages will be ranked the best for specific keywords. As such, each page must be individually optimized for optimal ranking. Collectively, all pages of your website reinforce the common “theme” of the site, which also can help boost ranking. Don’t assume that your home page is the only important page on your site.
Can you guarantee a number #1 position in the search engines?
Everyone seems to have a vastly different idea and concept of what search engine marketing really is. On the high end there are SEO companies that charge close to a quarter of million dollars a year and some charge $29.95 per/month. In between somewhere in there are a handful of really great firms that price very reasonably and offer amazing results. Since the industry in not really regulated their is no governing power or agency that over looks all pricing in the industry. Often time if the price is extremely low most if not all the work is being outsourced over seas to a non-english speaking country. On the high end it is most likely an agency that targets big brands to fill their client portfolio. Take the time and converse with whomever you choose to go with. Over time you will find the right company to work with. Here some factors that will determine SEO prices:
- Skill set and experience of company conducting work.
- Size of company and client portfolio.
- Location of where actual work is being completed.
- The competition level of a clients industry.
What is my site ranking dependent on?
Nobody can guarantee a number #1 position or specific ranking for your site for a given keyword phrase in the organic search engine results. There are simply too many factors beyond anyone’s control – the search engines changing their ranking algorithms, efforts made by competitors, and new sites being added to the Web. Obtaining a specific ranking is analogous to managing a portfolio. Your financial advisor will do their best to monitor the stock market and other indicators and to make sure your portfolio is managed to the best of their abilities. However, your advisor cannot guarantee that your portfolio will be at a specific value or even that the amount will be up at all by a given date.
Do Search Engines still use meta tags?
Site ranking tends to be “cumulative” and is dependent on the following factors:
- The specific keyword phrases (search terms) that have been targeted.
- The overall competitiveness of your industry – how many players are there.
- Whether you are targeting a regional, national, or international market.
- How well ranking is monitored and the site tweaked over time for SEO improvement.
- The progress of your inbound linking campaign.
- Number of competitor sites achieving new ranking themselves.
Why Should I Choose 121 Media Solutions?
Search Engine Marketing experts are in disagreement on which meta tags are used by which engines and how much weight the engines place on meta tags. The best advise we can provide is to always include meta tags, but do not abuse them by attempting to stuff them full of keywords not present on the page. There is never any harm in including well formed, relevant meta tags. Search engine friendly web design.
Why doesn't my Web site rank very well in the search engines?
To achieve a high ranking web site, you have to know exactly the most effective META tag design formula, best web copywriting techniques, keep track of current search engine ranking algorithms, know what format to submit the site in to every engine and how often to resubmit the site. You also need to know whether your site is technically compatible with search engine robots, what types of pages the engines will accept and which will be barriers to ranking, plus what sort of overall Ã¢â‚¬Å“relevancy scoreÃ¢â‚¬Â your site will receive from each engine you submit to. Not only that, but once you’re ranking highly, you have to monitor your progress and adjust your tags every now and then to ensure you stay up above your competitors on all engines for your major search phrases. These are all crucial steps to a high ranking, but very time consuming and not your core business! That is why we conduct SEO competitor analysis to make sure your site stays above the competition. We 121 Media Solutions are specialists in the area of search engine marketing, whose full-time role is to place our clients high in the search engines and keep them there. Our consultants have developed and streamlined a unique and ethical search optimization formula that has resulted in very impressive rankings for our clients on international and regional search engines. Other SEO companies may simply use software programs to do the work for them, with little understanding or concern for the work itself. We believe that personal knowledge and experience are far more important. Software applications are a good tool, but they are just one ingredient to a much larger recipe. Additionally, 121 Media Solutions will provide an unparalleled degree of personalized service. Your representative will speak directly to, and work closely with, our SEO specialists assigned to your site. Our professionals take a lot of pride in the work that they do, and we take the time to understand your business, your competition, and your buyer’s searching habits.
Having your web site rank high in the search engines is a science and the rules for search engine optimization (SEO) are always changing. Here are some reasons why you may be having poor ranking:
- Incorrect usage of the TITLE tag or no TITLE tag content.
- Too many occurrences of the same word in a page (spamming).
- Missing H1 and H2 heading tag content.
- Missing ALT tag content in your graphic links.
- No meaningful content in the first 250 characters on each page.
- Less than 200 words per page.
- Very few pages on your website.
- No links from other websites to your website (link popularity).
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